The Pharma Sales Interview Breakthrough Blog
If you've read the previous posts (curve ball questions #18, #17, & #16) then you get the idea here. Below is a curve ball question and my commentary.
In The Pharma Sales Interview Breakthrough Blueprint, I share several interview questions that align to core job competencies. Here we are looking at those questions that don't exactly align to core job competencies and could prove to be an unexpected challenge in an interview situation.
Working through your responses to these types of questions (and core competency questinos) will "stretch" your mental muscles. Remember - you want to demonstrate "authentic spontaneity" and the more you practice...the more that will happen in your interview.
Here we go:
Describe the most creative and imaginative work related project you ever completed?
This might sound like a question that a graphic designer would get, someone in advertising or some other "creative" type of occupation....but not sales...right. I mean, sales is black and white...Always. Be. Closing...as Alec Baldwin would say. You either make the sale or you don't.
With this question (I believe) the interviewer is wanting to understand more about how you approach problems. Who ever they hire isn't going to be hired because they will do a great job of the day to day work of the rep...or share information with health care providers who are easy to see. That person will be hired based on how well they solve complex problems and overcome them. A salesperson is hired to access and influence the customers that are hard to access and influence...otherwise - hiring would be easy and any warm body would do.
The way that I would approach this question is this - think of the most difficult and intensive problem that you have had to work through - there you will find your most creative and imaginative work. There is an inverse relationship between the difficulty of a problem and the amount of thought we apply to it. The easy problems get very little of our energy...of course. The bigger ones require more.
So, mabye you led a project that involved may different stakeholders at many different levels within your organization OR...outside of your organization. You broughts those individuals together...tried something out of the norm to help foster and create a shared vision...one that not everyone agreed on...but you got buy-in...and the results of the project were....???
Maybe you had a customer that hated your organization. The common thought was to avoid this customer at all costs because he/she could impact other lines of business. You chose a differnent tact - did something out of the norm - and he/she has relented a bit an no longer has the animosity they once had...and you've grown business by...???
Look back at your calender in the past year. Scroll old emails. Think back to a time when you absolutely LOATHED work more than you normally do. That is where you will find your most creative and imaginative work. You were forced from your normal posture of work and required to think of a new way.
Certainly, if you have additional thoughts or comments - please share in the comment section below. Thanks and have a great week!
By the way - the KINDLE version of the book is $4.99, paperback is $19.99 as shown below. If you haven't purchased it yet - please do so - it is a real value and will help you reach a new level of confidence prior to your next interview.
The "Breakthrough" Book